# Sada Kshirsagar

> Sada Kshirsagar is VP of Product Management & Operations at Tractor Supply, where he leads product for the multi-billion-dollar digital business of America's largest rural lifestyle retailer. Before that he led search, data science and B2B e-commerce product management at The Home Depot and owned the web and app shopping experience at Target. He speaks on agentic AI in retail and still builds AI products hands-on.

## Roles
- Tractor Supply Company: VP, Product Management & Operations (2024–present). Leads product for the multi-billion-dollar digital business of America’s largest rural lifestyle retailer.
- The Home Depot: Product Management & Data Science; later Head of B2B eCommerce product management for the Pro business (2011–2017, 2020–2024).
- Target: Director, Product Management, Shopping Experience (2017–2020).
- Advisor to Attention Labs, Anvai, Adeptmind and Quantum Metric; angel investor and LP in 20+ startups.
- Education: BS in Computer Science with a major in Artificial Intelligence; Wharton executive program.

## Talks
- 2026: Shoptalk Fall 2026 (Shoptalk Fall) — Executive Breakfast featured speaker: “The Intersection of Brand & Performance”
- 2026-02: eTail West 2026 (Palm Springs, CA) — Main Stage keynote panel: “Making the Most of Agentic AI: A Look into the Most Popular Use Cases”
- 2026-02: eTail West 2026 (Palm Springs, CA) — Summit Day panel: “Readying Your Employees for the Future Reality: Getting People Bought In to Using AI Every Day”
- 2025-10: 9th Annual Product Leader Summit (San Francisco Bay Area, CA) — Featured product leader
- 2024-09: eTail Connect 2024 (eTail Connect) — Panel: “An AI Temperature Check: What’s Hot and What’s Not”
- 2024-08: eTail Boston 2024 (Boston, MA) — 25th anniversary keynote panel: “Revolutionizing Retail: Practical Use Cases for Generative AI”
- 2024: eTail East 2024 (Boston, MA) — Panel: “Answering the Demand for Convenience with Seamless Experiences”
- 2023: B2B Connect 2023 (B2B Connect) — Opening keynote panel: “Customer Experience & B2B eCommerce”

## Builder projects (built with agentic coding)
- [Fit Check](https://apps.apple.com/us/app/fit-check-ai-virtual-try-on/id6765996866): AI virtual try-on app for iPhone: snap any outfit and see it on yourself before you buy.
- [Riti](https://rititech.app/): AI fitting room for Shopify merchants; shoppers try complete looks on their own photo.
- [The Shiplog](https://shiplog.news/): Daily briefing on what people building tech are talking about, with a short audio edition.
- [PM Atlas](https://pmatlas.fyi/): Free, searchable library of 1,800+ product-management essays, podcasts and posts with cited answers.
- [OpenMausBot](https://github.com/milind-soni/OpenMausBot): open-source AI agent platform; he was the original contributor of its iOS companion app.

## Speaking topics
- Agentic AI in retail; getting AI from pilot to production; search, personalization and AI shopping; bringing teams along with AI; building with AI coding agents.

## Contact and links
- Email: hello@sadakshirsagar.com
- Website: https://sadakshirsagar.com/
- LinkedIn: https://www.linkedin.com/in/sadakshirsagar/
- Speaker kit (headshot + bios): https://sadakshirsagar.com/kit/sada-kshirsagar-speaker-kit.zip

## Long bio

Sada Kshirsagar is VP of Product Management & Operations at Tractor Supply, where he leads product for the multi-billion-dollar digital business of America's largest rural lifestyle retailer. He built a 40+ person organization, moved it from projects to a product operating model, and delivered double-digit e-commerce growth. His teams launched a B2B direct sales platform, integrated the pet pharmacy app, and expanded the loyalty experience, and he has shipped customer-facing AI experiences and brought AI into the tools customer experience teams use every day.
Sada spent two stints at The Home Depot. In the first, he led consumer e-commerce product management for search and discovery, incubated the company's e-commerce data science practice, and launched machine-learning-driven capabilities across search, personalization, and recommendations, including semantic, voice, and image search. He later returned to head B2B e-commerce product management for the Pro business, unifying its digital platforms into one personalized experience for professional customers. In between, at Target, he owned the web and app shopping experiences across Apparel, Home, Beauty, Baby, and School & College, led the move from a functional organization to customer-first journey teams, and brought AI and AR shopping experiences to life, including virtual try-on for beauty.
Sada advises AI startups including Attention Labs, Anvai, Adeptmind and Quantum Metric, and is an angel investor and LP in 20+ startups. He keeps building: his own AI products include Fit Check, an iOS virtual try-on app, Riti, an AI fitting room for Shopify, The Shiplog and PM Atlas, all built with agentic coding. He holds a BS in Computer Science with a major in Artificial Intelligence and completed Wharton's executive program.